About Us

Passionate About Driving Success for Local Businesses

Cheyanne is the passionate and dedicated owner of our print and digital marketing agency. As a business owner herself, Cheyanne is passionate about helping other businesses grow. We specialize in assisting local businesses by offering comprehensive marketing solutions tailored to their unique needs. With Cheyanne’s leadership and expertise, we strive to provide exceptional services that drive growth and success for our clients. Together, we are committed to delivering innovative strategies and high-quality marketing materials that enhance our clients’ visibility and engagement in their respective markets.

WHAT WE DO

We will work with you to create a complete marketing campaign that aligns with your brand’s vision. With our expertise in graphic design, printing services, traditional marketing, and digital marketing solutions, we provide everything you need to take your business to the next level. Don’t let the competition outshine you, let us help you shine bright and meet your marketing goals.

WHAT SETS US APART

At Essential Marketing Concepts, we understand the challenges busy business owners face. We see each business as unique, so we create a custom strategy just for you. We handle the hard work, allowing you to focus on what matters most. Our aim is to connect with your target audience and make your brand stand out. We’ll collaborate closely with you, providing fresh ideas and continuous improvement to advance your marketing. With our support, you can confidently engage with your audience and differentiate your brand from others.

See What Our Clients Are Saying

      
   Essential Marketing Concepts
   7 Google reviews 
  Write a review 
  
 
 
   
 
 
        
   Stephanie Harbaugh 
 2023-10-21
 
 
  Cheyanne has been amazing to work with. She is timely, efficient, thoughtful and extremely communicative. The palm cards and mailers that she created for my campaign were very eye catching. Also, her ability to accomodate any unforeseen changes is fantastic. I would recommend her, and have, to anyone. She is the absolute best!
  
 
       
   Trent Stumbaugh 
 2023-10-13
 
 
  Cheyenne is amazing to work with.  Chambersburg Trojans Youth Football and Cheer has used Essential Marketing  Concepts for years for tickets, full color Programs and much more.  Her friendly service exceeds expectations and she is willing to work within our budget to produce a high quality product.  I would recommend her business for the service, quality and the fact that she supports youth sports within the Chambersburg and Franklin County communities.
  
 
       
   Bernadette Bowman 
 2023-10-13
 
 
  She is detail oriented and very savvy. She has always had everything I need done. Done in a very timely manner. Her business is a necessity to me and my business.
  
 
       
   marcy riley 
 2023-10-13
 
 
  We have used Cheyanne since the start of business. She is responsive to our needs. She helped design our website and has implemented online booking which has saved countless hours. A true professional and such creativity!! Thanks Chey for all your hard work.
  
 
       
   Rochelle Howell 
 2023-10-13
 
 
  Cheyanne has been working with FSOF low cost spay, neuter and vaccination clinic in Hagerstown Md since we have opened in 2019. She has been one of the driving forces in our success as a nonprofit, helping low income families, rescues and TNR in obtaining much needed medical care for pets. Each year she creates avenues to help us run more efficiently.
We use her marketing knowledge to educate the public about our services. She provides us with all necessary paperwork, imaging and updated information useful to our success. We could not have made it this far without her. Essential Marketing has been a blessing to our organization. Thank you for everything ❤️
  
 
       
   Tony Bowman 
 2023-10-13
 
 
  Always helpful and very attentive to what we are requesting. Fast service with attention paid to make our event materials bold bright and attention grabbing. Gets the result we want from a marketing business
  
 
       
   Kenneth Hock 
 2023-10-13
 
 
  I've always gotten my business cards, flyers and programs etc with Cheyanne. She's always been great to work with. A++++

Let Us Be The Secret To Getting More Marketing Done In Less Time!

That’s why we partner with our clients to help them thrive in their role, instead of being overwhelmed and overworked. Our approach is simple: we take care of the hard work, so you can focus on the areas of your job that matter most.

Branding is about speaking to your target audience, and build a brand that makes customers choose you. Connect and communicate with your target audience. Building an effective brand starts with building your brand strategy. We make it our business to understand your business. From start to finish, we’ll come to you with fresh ideas and suggestions on how to move your marketing forward. We work with you, meeting regularly to discuss the next steps and how we can improve the strategy.

Print Marketing Vs Digital Marketing: The Perfect Mix?

Both of these tactics rely on promoting your business through a variety of ways. As you probably guessed, print marketing refers to anything that you need to print out, distributed or mailed. Basically, any form of marketing that uses offline media to reach an audience.

Whereas, digital marketing is anything that exists in the online space. When we talk about this we’re referring to things such as your website, social media, blog posts, paid advertising, SEO, email marketing. When it comes to promoting your business and getting your message across, both tactics have their benefits.

It’s about working out which tactic is best suited to your marketing campaign, and in many cases this involves a hybrid of the two.